The Dollar Hen.

by Milo M. Hastings.

WHY THIS BOOK WAS WRITTEN

Twenty-five years ago there were in print hundreds of complete treatises on human diseases and the practice of medicine.

Notwithstanding the size of the book-shelves or the high standing of the authorities, one might have read the entire medical library of that day and still have remained in ignorance of the fact that out-door life is a better cure for consumption than the contents of a drug store. The medical professor of 1885 may have gone prematurely to his grave because of ignorance of facts which are to-day the property of every intelligent man.

There are to-day on the book-shelves of agricultural colleges and public libraries, scores of complete works on "Poultry" and hundreds of minor writings on various phases of the industry. Let the would-be poultryman master this entire collection of literature and he is still in ignorance of facts and principles, a knowledge of which in better developed industries would be considered prime necessities for carrying on the business.

As a concrete ill.u.s.tration of the above statement, I want to point to a young man, intelligent, enterprising, industrious, and a graduate of the best known agricultural college poultry course in the country. This lad invested some $18,000 of his own and his friends' money in a poultry plant. The plant was built and the business conducted in accordance with the plans and principles of the recognized poultry authorities. To-day the young man is bravely facing the proposition of working on a salary in another business, to pay back the debts of honor resulting from his attempt to apply in practice the teaching of our agricultural colleges and our poultry bookshelves.

The experience just related did not prove disastrous from some single item of ignorance or oversight; the difficulty was that the cost of growing and marketing the product amounted to more than the receipts from its sale. This poultry farm, like the surgeon's operation, "was successful, but the patient died."

The writer's belief in the reality of the situation as above portrayed warrants him in publishing the present volume. Whether his criticism of poultry literature is founded on fact or fancy may, five years after the copyright date of this book, be told by any unbiased observer.

I have written this book for the purpose of a.s.sisting in placing the poultry business on a sound scientific and economic basis. The book does not pretend to be a complete encyclopedia of information concerning poultry, but treats only of those phases of poultry production and marketing upon which the financial success of the business depends.

The reader who is looking for information concerning fancy breeds, poultry shows, patent processes, patent foods, or patent methods, will be disappointed, for the object of this book is to help the poultryman to make money, not to spend it.

HOW TO READ THIS BOOK

Unless the reader has picked up this volume out of idle curiosity, he will be one of the following individuals:

1. A farmer or would-be farmer, who is interested in poultry production as a portion of the work of general farming.

2. A poultryman or would-be poultryman, who wishes to make a business of producing poultry or eggs for sale as a food product or as breeding stock.

3. A person interested in poultry as a diversion and who enjoys losing a dollar on his chickens almost as well as earning one.

4. A man interested in poultry in the capacity of an editor, teacher or some one engaged as a manufacturer or dealer in merchandise the sale of which is dependent upon the welfare of the poultry industry.

To the reader of the fourth cla.s.s I have no suggestions to make save such as he will find in the suggestions made to others.

To the reader of the third cla.s.s I wish to say that if you are a shoe salesman, who has spent your evenings in a Brooklyn flat, drawing up plans for a poultry plant, I have only to apologize for any interference that this book may cause with your highly fascinating amus.e.m.e.nt.

To the poultryman already in the business, or to the man who is planning to engage in the business for reasons equivalent to those which would justify his entering other occupations of the semi-technical cla.s.s, such as dairying, fruit growing or the manufacture of washing machines, I wish to say it is for you that "The Dollar Hen" is primarily written.

This book does not a.s.sume you to be a graduate of a technical school, but it does bring up discussions and use methods of ill.u.s.tration that may be unfamiliar to many readers. That such matter is introduced is because the subject requires it; and if it is confusing to the student he will do better to master it than to dodge it. Especially would I call your attention to the diagrams used in ill.u.s.trating various statistics. Such diagrams are technically called "curves." They may at first seem mere crooked lines, if so I suggest that you get a series of figures in which you are interested, such as the daily egg yields of your own flock or your monthly food bills, and "plot" a few curves of your own. After you catch on you will be surprised at the greater ease with which the true meaning of a series of figures can be recognized when this graphic method is used.

I wish to call the farmer's attention to the fact that poultry keeping as an adjunct to general farming, especially to general farming in the Mississippi Valley, is quite a different proposition from poultry production as a regular business. Poultry keeping as a part of farm life and farm enterprise is a thing well worth while in any section of the United States, whereas poultry keeping, a separate occupation, requires special location and special conditions to make it profitable. I would suggest the farmer first read Chapter XVI, which is devoted to his special conditions. Later he may read the remainder of the book, but should again consult the part on farm poultry production before attempting to apply the more complicated methods to his own needs.

Chapter XVI, while written primarily for the farmer, is, because of the simplicity of its directions, the best general guide for the beginner in poultry keeping wherever he may be.

To the reader in general, I want to say, that the table of contents, a part of the book which most people never read, is in this volume so placed and so arranged that it cannot well be avoided. Read it before you begin the rest of the book, and use it then and thereafter in guiding you toward the facts that you at the time particularly want to know. Many people in starting to read a book find something in the first chapter which does not interest them and cast aside the work, often missing just the information they are seeking. The conspicuous arrangement of the contents is for the purpose of preventing such an occurrence in this case.

THE DOLLAR HEN

CHAPTER I

IS THERE MONEY IN THE POULTRY BUSINESS?

The chicken business is big. No one knows how big it is and no one can find out. The reason it is hard to find out is because so many people are engaged in it and because the chicken crop is sold, not once a year, but a hundred times a year.

Statistics are guesses. True statistics are the sum of little guesses, but often figures published as statistics are big guesses by a guesser who is big enough to have his guess accepted.

A Big Business; Growing Bigger

The only real statistics for the poultry crop of the United States are those of the Federal Census. At this writing these statistics are nine years old and somewhat out of date. The value of poultry and eggs in 1899, according to the census figures, was $291,000,000.

Is this too big or too little? I don't know. If the reader wishes to know let him imagine the census enumerator asking a farmer the value of the poultry and eggs which he has produced the previous year.

Would the farmer's guess be too big or too small?

From these census figures as a base, estimates have been made for later years. The Secretary of Agriculture, or, speaking more accurately, a clerk in the Statistical Bureau of the Department of Agriculture, says the poultry and egg crop for 1907 was over $600,000,000.

The best two sources of information known to the writer by which this estimate may be checked are the receipts of the New York market and the annual "Value of Poultry and Eggs Sold," as given by the Kansas State Board of Agriculture.

[Ill.u.s.tration: Plate I. Page 14. Graph - Is There Money in Poultry?]

In plate I the top curve a-a gives the average spring price of Western first eggs in the New York market. The curve b-b gives the annual receipts of eggs at New York in millions of cases. Now, since value equals quant.i.ty multiplied by price, and since the quant.i.ty and values of poultry are closely correlated to those of eggs, the product of these two figures is a fair means of showing the rate of increase in the value of the poultry crop. Starting with the census value of $291,000,000 for the year 1899, we thus find that by 1907 the amount is very close to $700,000,000. This is represented by the lower line.

The value of the poultry and eggs sold in Kansas have increased as follows:

Year Value

1903 $ 6,498,856 1904 7,551,871 1905 8,541,153 1906 9,085,896 1907 10,300,082

The dotted line e-e represents the increase in the national poultry and egg crop estimated from the Kansas figures. Evidently the estimate given in Secretary Wilson's report was not excessive.

Now, I want to call the reader's attention to some relations about which there can be no doubt and which are even more significant. The straight line c-c in Plate 1 represents the rate of increase of population in this country. The line b-b represents the rate of increase in egg receipts at New York. As the country data backs up the New York figures, the conclusion is inevitable that the production of poultry and eggs is increasing much more rapidly than is our population.

"Over-production," I hear the pessimist cry, but unfortunately for Friend Pessimist, we have a gauge on the over-production idea that lays all fears to rest. When the supply of any commodity increases faster than the demand, we have over-production and falling prices.

Vice-versa, under-production is shown by a rising price. That prices of poultry and eggs have risen and risen rapidly, has already been shown.

"But prices of all products have risen," says one. Very true, but by statistics with which I will not burden the reader, I find that prices of poultry products have risen more rapidly than the average rise in values of all commodities. This shows that poultry products are really more in demand and more valuable, not apparently so.

Moreover, the rise in the price of poultry products has been much more p.r.o.nounced than the average rise in the price of all food products, which proves the growing demand for poultry and eggs to be a real growing demand, not a turning to poultry products because of the high price of other foods, as is sometimes stated.