I thought about getting calli once, but it didn't seem like it would help unless everyone else did too; getting it all by myself wouldn't change the way others treat me. But if everyone on campus had calli, I'd be glad to get it.

Tamera Lyons: I was showing my roommate Ina this alb.u.m of pictures from high school, and we get to all these pictures of me and Garrett, my ex. So Ina wants to know all about him, and so I tell her. I'm telling her how we were together all of senior year, and how much I loved him, and wanted us to stay together, but he wanted to be free to date when he went to college. And then she's like, "You mean he he broke up with broke up with you you?"

It took me a while before I could get her to tell me what was up; she made me promise twice not to get mad. Eventually she said Garrett isn't exactly good-looking. I was thinking he must be average-looking, because he didn't really look that different after I got my calli turned off. But Ina said he was definitely below average.

She found pictures of a couple other guys who she thought looked like him, and with them I could see how they're not good-looking. Their faces just look goofy. Then I took another look at Garrett's picture, and I guess he's got some of the same features, but on him they look cute. To me, anyway.

I guess it's true what they say: love is a little bit like calli. When you love someone, you don't really see what they look like. I don't see Garrett the way others do, because I still have feelings for him.

Ina said she couldn't believe someone who looked like him would break up with someone who looked like me. She said that in a school without calli, he probably wouldn't have been able to get a date with me. Like, we wouldn't be in the same league.

That's weird to think about. When Garrett and I were going out, I always thought we were meant to be together. I don't mean that I believe in destiny, but I just thought there was something really right about the two of us. So the idea that we could've both been in the same school, but not gotten together because we didn't have calli, feels strange. And I know that Ina can't be sure of that. But I can't be sure she's wrong, either.

And maybe that means I should be glad I had calli, because it let me and Garrett get together. I don't know about that.

From a broadcast of EduNews: Netsites for a dozen calliagnosia student organizations around the country were brought down today in a coordinated denial-of-service attack. Although no one claimed responsibility, some suggest the perpetrators are retaliating for last month's incident in which the American a.s.sociation of Cosmetic Surgeons' net-site was replaced by a calliagnosia site.

Meanwhile, the SemioTech Warriors announced the release of their new "Dermatology" computer virus. This virus has begun infecting video servers around the world, altering broadcasts so that faces and bodies exhibit conditions such as acne and varicose veins.

Warren Davidson, first-year student: I thought about trying calli before, when I was in high school, but I never knew how to bring it up with my parents. So when they started offering it here, I figured I'd give it a try. (shrugs) It's okay.

Actually, it's better than okay. (pause) I've always hated how I look. For a while in high school I couldn't stand the sight of myself in a mirror. But with calli, I don't mind as much. I know I look the same to other people, but that doesn't seem as big a deal as it used to. I feel better just by not being reminded that some people are so much better-looking than others. Like, for instance: I was helping this girl in the library with a problem on her calculus homework, and afterwards I realized that she's someone I'd thought was really pretty. Normally I would have been really nervous around her, but with calli, she wasn't so hard to talk to.

Maybe she thinks I look like a freak, I don't know, but the thing was, when I was talking to her I I didn't think I looked like a freak. Before I got calli, I think I was just too self-conscious, and that just made things worse. Now I'm more relaxed. didn't think I looked like a freak. Before I got calli, I think I was just too self-conscious, and that just made things worse. Now I'm more relaxed.

It's not like I suddenly feel all wonderful about myself or anything, and I'm sure for other people calli wouldn't help them at all, but for me, calli makes me not feel as bad as I used to. And that's worth something.

Alex Bibescu, professor of religious studies at Pembleton: Some people have been quick to dismiss the whole calliagnosia debate as superficial, an argument over makeup or who can and can't get a date. But if you actually look at it, you'll see it's much deeper than that. It reflects a very old ambivalence about the body, one that's been part of Western civilization since ancient times.

You see, the foundations of our culture were laid in cla.s.sical Greece, where physical beauty and the body were celebrated. But our culture is also thoroughly permeated by the monotheistic tradition, which devalues the body in favor of the soul. These old conflicting impulses are rearing their heads again, this time in the calliagnosia debate.

I suspect that most calli supporters consider themselves to be modern, secular liberals, and wouldn't admit to being influenced by monotheism in any way. But take a look at who else advocates calliagnosia: conservative religious groups. There are communities of all three major monotheistic faiths- Jewish, Christian, and Muslim- who've begun using calli to make their young members more resistant to the charms of outsiders. This commonality is no coincidence. The liberal calli supporters may not use language like "resisting the temptations of the flesh," but in their own way, they're following the same tradition of deprecating the physical.

Really, the only calli supporters who can credibly claim they're not influenced by monotheism are the NeoMind Buddhists. They're a sect who see calliagnosia as a step toward enlightened thought, because it eliminates one's perception of illusory distinctions. But the NeoMind sect is open to broad use of neurostat as an aid to meditation, which is a radical stance of an entirely different sort. I doubt you'll find many modern liberals or conservative monotheists sympathetic to that!

So you see, this debate isn't just about commercials and cosmetics, it's about determining what's the appropriate relationship between the mind and the body. Are we more fully realized when we minimize the physical part of our nature? And that, you have to agree, is a profound question.

Joseph Weingartner: After calliagnosia was discovered, some researchers wondered if it might be possible to create an a.n.a.logous condition that rendered the subject blind to race or ethnicity. They've made a number of attempts- impairing various levels of category discrimination in tandem with face recognition, that sort of thing- but the resulting deficits were always unsatisfactory. Usually the test subjects would simply be unable to distinguish similar-looking individuals. One test actually produced a benign variant of Fregoli syndrome, causing the subject to mistake every person he met for a family member. Unfortunately, treating everyone like a brother isn't desirable in so literal a sense.

When neurostat treatments for problems like compulsive behavior entered widespread use, a lot of people thought that "mind programming" was finally here. People asked their doctors if they could get the same s.e.xual tastes as their spouses. Media pundits worried about the possibility of programming loyalty to a government or corporation, or belief in an ideology or religion.

The fact is, we have no access to the contents of anyone's thoughts. We can shape broad aspects of personality, we can make changes consistent with the natural specialization of the brain, but these are extremely coa.r.s.e-grained adjustments. There's no neural pathway that specifically handles resentment toward immigrants, any more than there's one for Marxist doctrine or foot fetishism. If we ever get true mind programming, we'll be able to create "race blindness," but until then, education is our best hope.

Tamera Lyons: I had an interesting cla.s.s today. In History of Ideas, we've got this T.A., he's named Anton, and he was saying how a lot of words we use to describe an attractive person used to be words for magic. Like the word "charm" originally meant a magic spell, and the word "glamour" did, too. And it's just blatant with words like "enchanting" and "spellbinding." And when he said that, I thought, yeah, that's what it's like: seeing a really good-looking person is like having a magic spell cast over you.

And Anton was saying how one of the primary uses of magic was to create love and desire in someone. And that makes total sense, too, when you think about those words "charm" and "glamour." Because seeing beauty feels like love. You feel like you've got a crush on a really good-looking person, just by looking at them.

And I've been thinking that maybe there's a way I can get back together with Garrett. Because if Garrett didn't have calli, maybe he'd fall in love with me again. Remember how I said before that maybe calli was what let us get together? Well, maybe calli is actually what's keeping us apart now. Maybe Garrett would want to get back with me if he saw what I really looked like.

Garrett turned eighteen during the summer, but he never got his calli turned off because he didn't think it was a big deal. He goes to Northrop now. So I called him up, just as a friend, and when we were talking about stuff, I asked him what he thought about the calli initiative here at Pembleton. He said he didn't see what all the fuss was about, and then I told him how much I liked not having calli anymore, and said he ought to try it, so he could judge both sides. He said that made sense. I didn't make a big deal out of it, but I was stoked.

Daniel Taglia, professor of comparative literature at Pembleton: The student initiative doesn't apply to faculty, but obviously if it pa.s.ses there'll be pressure on the faculty to adopt calliagnosia as well. So I don't consider it premature for me to say that I'm adamantly opposed to it.

This is just the latest example of political correctness run amok. The people advocating calli are well-intentioned, but what they're doing is infantilizing us. The very notion that beauty is something we need to be protected from is insulting. Next thing you know, a student organization will insist we all adopt music agnosia, so we don't feel bad about ourselves when we hear gifted singers or musicians.

When you watch Olympic athletes in compet.i.tion, does your self-esteem plummet? Of course not. On the contrary, you feel wonder and admiration; you're inspired that such exceptional individuals exist. So why can't we feel the same way about beauty? Feminism would have us to apologize for having that reaction. It wants to replace aesthetics with politics, and to the extent it's succeeded, it's impoverished us.

Being in the presence of a world-cla.s.s beauty can be as thrilling as listening to a world-cla.s.s soprano. Gifted individuals aren't the only ones who benefit from their gifts; we all do. Or, I should say, we all can. Depriving ourselves of that opportunity would be a crime.

Commercial paid for by People for Ethical Nanomedicine: Voiceover: Have your friends been telling you that calli is cool, that it's the smart thing to do? Then maybe you should talk to people who grew up with calli. Have your friends been telling you that calli is cool, that it's the smart thing to do? Then maybe you should talk to people who grew up with calli.

"After I got my calli turned off, I recoiled the first time I met an unattractive person. I knew it was silly, but I just couldn't help myself. Calli didn't help make me mature, it kept kept me from becoming mature. I had to relearn how to interact with people." me from becoming mature. I had to relearn how to interact with people."

"I went to school to be a graphic artist. I worked day and night, but I never got anywhere with it. My teacher said I didn't have the eye for it, that calli had stunted me aesthetically. There's no way I can get back what I've lost."

"Having calli was like having my parents inside my head, censoring my thoughts. Now that I've had it turned off, I realize just what kind of abuse I'd been living with."

Voiceover: If the people who grew up with calliagnosia don't recommend it, shouldn't that tell you something? If the people who grew up with calliagnosia don't recommend it, shouldn't that tell you something?

They didn't have a choice, but you do. Brain damage is never a good idea, no matter what your friends say.

Maria deSouza: We'd never heard of the People for Ethical Nanomedicine, so we did some research on them. It took some digging, but it turns out it's not a gra.s.sroots organization at all, it's an industry PRfront. A bunch of cosmetics companies got together recently and created it. We haven't been able to contact the people who appear in the commercial, so we don't know how much, if any, of what they said was true. Even if they were being honest, they certainly aren't typical; most people who get their calli turned off feel fine about it. And there are definitely graphic artists who grew up with calli.

It kind of reminds me of an ad I saw a while back, put out by a modeling agency when the calli movement was just getting started. It was just a picture of a supermodel's face, with a caption: "If you no longer saw her as beautiful, whose loss would it be? Hers, or yours?" This new campaign has the same message, basically saying, "you'll be sorry," but instead of taking that c.o.c.ky att.i.tude, it has more of a concerned-warning tone. This is cla.s.sic PR: hide behind a nice-sounding name, and create the impression of a third party looking out for the consumer's interests.

Tamera Lyons: I thought that commercial was totally idiotic. It's not like I'm in favor of the initiative- I don't want people to vote for it- but people shouldn't vote against it for the wrong reason. Growing up with calli isn't crippling. There's no reason for anyone to feel sorry for me or anything. I'm dealing with it fine. And that's why I think people ought to vote against the initiative: because seeing beauty is fine.

Anyway, I talked to Garrett again. He said he'd just gotten his calli turned off. He said it seemed cool so far, although it was kind of weird, and I told him I felt the same way when I got mine disabled. I suppose it's kind of funny, how I was acting like an old pro, even though I've only had mine off for a few weeks.

Joseph Weingartner: One of the first questions researchers asked about calliagnosia was whether it has any "spillover," that is, whether it affects your appreciation of beauty outside of faces. For the most part, the answer seems to be "no." Calliagnosics seem to enjoy looking at the same things other people do. That said, we can't rule out the possibility of side effects.

As an example, consider the spillover that's observed in prosopagnosics. One prosopagnosic who was a dairy farmer found he could no longer recognize his cows individually. Another found it harder to distinguish models of cars, if you can imagine that. These cases suggest that we sometimes use our face-recognition module for tasks other than strict face recognition. We may not think something looks like a face- a car, for example- but at a neurological level we're treating it as if it were a face.

There may be a similar spillover among calliagnosics, but since calliagnosia is subtler than prosopagnosia, any spillover is harder to measure. The role of fashion in cars' appearances, for example, is vastly greater than its role in faces', and there's little consensus about which cars are most attractive. There may be a calliagnosic out there who doesn't enjoy looking at certain cars as much as he otherwise would, but he hasn't come forward to complain.

Then there's the role our beauty-recognition module plays in our aesthetic reaction to symmetry. We appreciate symmetry in a wide range of settings- painting, sculpture, graphic design- but at the same time we also appreciate asymmetry. There are a lot of factors that contribute to our reaction to art, and not much consensus about when a particular example is successful.

It might be interesting to see if calliagnosia communities produce fewer truly talented visual artists, but given how few such individuals arise in the general population, it's difficult to do a statistically meaningful study. The only thing we know for certain is that calliagnosics report a more muted response to some portraits, but that's not a side effect per se per se; portrait paintings derive at least some of their impact from the facial appearance of the subject.

Of course, any effect is too much for some people. This is the reason given by some parents for not wanting calliagnosia for their children: they want their children to be able to appreciate the Mona Lisa, and perhaps create its successor.

Marc Esposito, fourth-year student at Waterston College: That Pembleton thing sounds totally crazed. I could see doing it like a setup for some prank. You know, as in, you'd fix this guy up with a girl, and tell him she's an absolute babe, but actually you've fixed him up with a dog, and he can't tell so he believes you. That'd be kind of funny, actually.

But I sure as h.e.l.l would never get this calli thing. I want to date good-looking girls. Why would I want something that'd make me lower my standards? Okay, sure, some nights all the babes have been taken, and you have to choose from the leftovers. But that's why there's beer, right? Doesn't mean I want to wear beer goggles all the time.

Tamera Lyons: So Garrett and I were talking on the phone again last night, and I asked him if he wanted to switch to video so we could see each other. And he said okay, so we did.

I was casual about it, but I had actually spent a lot of time getting ready. Ina's teaching me to put on makeup, but I'm not very good at it yet, so I got that phone software that makes it look like you're wearing makeup. I set it for just a little bit, and I think it made a real difference in how I looked. Maybe it was overkill, I don't know how much Garrett could tell, but I just wanted to be sure I looked as good as possible.

As soon as we switched to video, I could see him react. It was like his eyes got wider. He was like, "You look really great," and I was like, "Thanks." Then he got shy, and made some joke about the way he looked, but I told him I liked the way he looked.

We talked for a while on video, and all the time I was really conscious of him looking at me. That felt good. I got a feeling that he was thinking he might want us to get back together again, but maybe I was just imagining it.

Maybe next time we talk I'll suggest he could come visit me for a weekend, or I could go visit him at Northrop. That'd be really cool. Though I'd have to be sure I could do my own makeup before that.

I know there's no guarantee that he'll want to get back together. Getting my calli turned off didn't make me love him less, so maybe it won't make him love me any more. I'm hoping, though.

Cathy Minami, third-year student: Anyone who says the calli movement is good for women is spreading the propaganda of all oppressors: the claim that subjugation is actually protection. Calli supporters want to demonize those women who possess beauty. Beauty can provide just as much pleasure for those who have it as for those who perceive it, but the calli movement makes women feel guilty about taking pleasure in their appearance. It's yet another patriarchal strategy for suppressing female s.e.xuality, and once again, too many women have bought into it.

Of course course beauty has been used as a tool of oppression, but eliminating beauty is not the answer; you can't liberate people by narrowing the scope of their experiences. That's positively Orwellian. What's needed is a woman-centered concept of beauty, one that lets all women feel good about themselves instead of making most of them feel bad. beauty has been used as a tool of oppression, but eliminating beauty is not the answer; you can't liberate people by narrowing the scope of their experiences. That's positively Orwellian. What's needed is a woman-centered concept of beauty, one that lets all women feel good about themselves instead of making most of them feel bad.

Lawrence Sutton, fourth-year student: I totally knew what Walter Lambert was talking about in his speech. I wouldn't have phrased it the way he did, but I've felt the same way for a while now. I got calli a couple years ago, long before this initiative came up, because I wanted to be able to concentrate on more important things.

I don't mean I only think about schoolwork; I've got a girlfriend, and we have a good relationship. That hasn't changed. What's changed is how I interact with advertising. Before, every time I used to walk past a magazine stand or see a commercial, I could feel my attention being drawn a little bit. It was like they were trying to arouse me against my will. I don't necessarily mean a s.e.xual kind of arousal, but they were trying to appeal to me on a visceral level. And I would automatically resist, and go back to whatever I was doing before. But it was a distraction, and resisting those distractions took energy that I could have been using elsewhere.

But now with calli, I don't feel that pull. Calli freed me from that distraction, it gave me that energy back. So I'm totally in favor of it.

Lori Harber, third-year student at Maxwell College: Calli is for wusses. My att.i.tude is, fight back. Go radical ugly. That's what the beautiful people need to see.

I got my nose taken off about this time last year. It's a bigger deal than it sounds, surgery-wise; to be healthy and stuff, you have to move some of the hairs further in to catch dust. And the bone you see (taps it with a fingernail) isn't real, it's ceramic. Having your real bone exposed is a big infection risk.

I like it when I freak people out; sometimes I actually ruin someone's appet.i.te when they're eating. But freaking people out, that's not what it's about about. It's about how ugly can beat beautiful at its own game. I get more looks walking down the street than a beautiful woman. You see me standing next to a video model, who you going to notice more? Me, that's who. You won't want to, but you will.

Tamera Lyons: Garrett and I were talking again last night, and we got to talking about, you know, if either of us had been going out with someone else. And I was casual about it, I said that I had hung out with some guys, but nothing major.

So I asked him the same. He was kind of embarra.s.sed about it, but eventually he said that he was finding it harder to, like, really become friendly with girls in college, harder than he expected. And now he's thinking it's because of the way he looks.

I just said, "No way," but I didn't really know what to say. Part of me was glad that Garrett isn't seeing someone else yet, and part of me felt bad for him, and part of me was just surprised. I mean, he's smart, he's funny, he's a great guy, and I'm not just saying that because I went out with him. He was popular in high school.

But then I remembered what Ina said about me and Garrett. I guess being smart and funny doesn't mean you're in the same league as someone, you have to be equally good-looking too. And if Garrett's been talking to girls who are pretty, maybe they don't feel like he's in their league.

I didn't make a big deal out of it when we were talking, because I don't think he wanted to talk about it a lot. But afterwards, I was thinking that if we decide to do a visit, I should definitely go out to Northrop to see him instead of him coming here. Obviously, I'm hoping something'll happen between us, but also, I thought, maybe if the other people at his school see us together, he might feel better. Because I know sometimes that works: if you're hanging out with a cool person, you feel cool, and other people think you're cool. Not that I'm super cool, but I guess people like how I look, so I thought it might help.

Ellen Hutchinson, professor of sociology at Pembleton: I admire the students who are putting forth this initiative. Their idealism heartens me, but I have mixed feelings about their goal.

Like everyone else my age, I've had to come to terms with the effects time has had on my appearance. It wasn't an easy thing to get used to, but I've reached the point where I'm content with the way I look. Although I can't deny that I'm curious to see what a calli-only community would be like; maybe there a woman my age wouldn't become invisible when a young woman entered the room.

But would I have wanted to adopt calli when I was young? I don't know. I'm sure it would've spared me some of the distress I felt about growing older. But I liked liked the way I looked when I was young. I wouldn't have wanted to give that up. I'm not sure if, as I grew older, there was ever a point when the benefits would have outweighed the costs for me. the way I looked when I was young. I wouldn't have wanted to give that up. I'm not sure if, as I grew older, there was ever a point when the benefits would have outweighed the costs for me.

And these students, they might never even lose the beauty of youth. With the gene therapies coming out now, they'll probably look young for decades, maybe even their entire lives. They might never have to make the adjustments I did, in which case adopting calli wouldn't even save them from pain later on. So the idea that they might voluntarily give up one of the pleasures of youth is almost galling. Sometimes I want to shake them and say, "No! Don't you realize what you have?"

I've always liked young people's willingness to fight for their beliefs. That's one reason I've never really believed in the cliche' that youth is wasted on the young. But this initiative would bring the cliche' closer to reality, and I would hate for that to be the case.

Joseph Weingartner: I've tried calliagnosia for a day; I've tried a wide variety of agnosias for limited periods. Most neurologists do, so we can better understand these conditions and empathize with our patients. But I couldn't adopt calliagnosia on a long-term basis, if for no other reason than that I see patients.

There's a slight interaction between calliagnosia and the ability to gauge a person's health visually. It certainly doesn't make you blind to things like a person's skin tone, and a calliagnosic can recognize symptoms of illness just like anyone else does; this is something that general cognition handles perfectly well. But physicians need to be sensitive to very subtle cues when evaluating a patient; sometimes you use your intuition when making a diagnosis, and calliagnosia would act as a handicap in such situations.

Of course, I'd be disingenuous if I claimed that professional requirements were the only thing keeping me from adopting calliagnosia. The more relevant question is, would I choose calliagnosia if I did nothing but lab research and never dealt with patients? And to that, my answer is no. Like many other people, I enjoy seeing a pretty face, but I consider myself mature enough to not let that affect my judgment.

Tamera Lyons: I can't believe it, Garrett got his calli turned back on.

We were talking on the phone last night, just ordinary stuff, and I ask him if he wants to switch to video. And he's like, "Okay," so we do. And then I realize he's not looking at me the same way he was before. So I ask him if everything's okay with him, and that's when he tells me about getting calli again.

He said he did it because he wasn't happy about the way he looked. I asked him if someone had said something about it, because he should ignore them, but he said it wasn't that. He just didn't like how he felt when he saw himself in a mirror. So I was like, "What are you talking about, you look cute." I tried to get him to give it another chance, saying stuff like, he should spend more time without calli before making any decisions. Garrett said he'd think about it, but I don't know what he's going to do.

Anyway, afterwards, I was thinking about what I'd said to him. Did I tell him that because I don't like calli, or because I wanted him to see how I looked? I mean, of course I liked the way he looked at me, and I was hoping it would lead somewhere, but it's not as if I'm being inconsistent, is it? If I'd always been in favor of calli, but made an exception when it came to Garrett, that'd be different. But I'm against calli, so it's not like that.

Oh, who am I kidding? I wanted Garrett to get his calli turned off for my own benefit, not because I'm anti-calli. And it's not even that I'm anti-calli, so much, as I am against calli being a requirement. I don't want anyone else deciding calli's right for me: not my parents, not a student organization. But if someone decides they want calli themselves, that's fine, whatever. So I should let Garrett decide for himself, I know that.

It's just frustrating. I mean, I had this whole plan figured out, with Garrett finding me irresistible, and realizing what a mistake he'd made. So I'm disappointed, that's all.

From Maria deSouza's speech the day before the election: We've reached a point where we can begin to adjust our minds. The question is, when is it appropriate for us to do so? We shouldn't automatically accept that natural is better, nor should we automatically presume that we can improve on nature. It's up to us to decide which qualities we value, and what's the best way to achieve those.

I say that physical beauty is something we no longer need. Calli doesn't mean that you'll never see anyone as beautiful. When you see a smile that's genuine, you'll see beauty. When you see an act of courage or generosity, you'll see beauty. Most of all, when you look at someone you love, you'll see beauty. All calli does is keep you from being distracted by surfaces. True beauty is what you see with the eyes of love, and that's something that nothing can obscure.

From the speech broadcast by Rebecca Boyer, spokesperson for People for Ethical Nanomedicine, the day before the election: You might be able to create a pure calli society in an artificial setting, but in the real world, you're never going to get a hundred percent compliance. And that is calli's weakness. Calli works fine if everybody has it, but if even one person doesn't, that person will take advantage of everyone else.

There'll always be people who don't get calli; you know that. Just think about what those people could do. A manager could promote attractive employees and demote ugly ones, but you won't even notice. A teacher could reward attractive students and punish ugly ones, but you won't be able to tell. All the discrimination you hate could be taking place, without you even realizing.

Of course, it's possible those things won't happen. But if people could always be trusted to do what's right, no one would have suggested calli in the first place. In fact, the people p.r.o.ne to such behavior are liable to do it even more once there's no chance of their getting caught.

If you're outraged by that sort of lookism, how can you afford to get calli? You're precisely the type of person who's needed to blow the whistle on that behavior, but if you've got calli, you won't be able to recognize it.

If you want to fight discrimination, keep your eyes open.

From a broadcast of EduNews: The Pembleton University calliagnosia initiative was defeated by a vote of sixty-four percent to thirty-six percent.

Polls indicated a majority favoring the initiative until days before the election. Many students who previously supported the initiative say they reconsidered after seeing the speech given by Rebecca Boyer of the People for Ethical Nanomedicine. This despite an earlier revelation that PEN was established by cosmetics companies to oppose the calliagnosia movement.

Maria deSouza: Of course it's disappointing, but we originally thought of the initiative as a long shot. That period when the majority supported it was something of a fluke, so I can't be too disappointed about people changing their minds. The important thing is that people everywhere are talking about the value of appearances, and more of them are thinking about calli seriously.

And we're not stopping; in fact, the next few years will be a very exciting time. A spex manufacturer just demonstrated some new technology that could change everything. They've figured out a way to fit somatic positioning beacons in a pair of spex, custom-calibrated for a single person. That means no more helmet, no more office visit needed to reprogram your neurostat; you can just put on your spex and do it yourself. That means you'll be able to turn your calli on or off, any time you want any time you want.

That means we won't have the problem of people feeling that they have to give up beauty altogether. Instead, we can promote the idea that beauty is appropriate in some situations and not in others. For example, people could keep calli enabled when they're working, but disable it when they're among friends. I think people recognize that calli offers benefits, and will choose it on at least a part-time basis.

I'd say the ultimate goal is for calli to be considered the proper way to behave in polite society. People can always disable their calli in private, but the default for public interaction would be freedom from lookism. Appreciating beauty would become a consensual interaction, something you do only when both parties, the beholder and the beheld, agree to it.

From a broadcast of EduNews: In the latest on the Pembleton calliagnosia initiative, EduNews has learned that a new form of digital manipulation was used on the broadcast of PEN spokesperson Rebecca Boyer's speech. EduNews has received files from the SemioTech Warriors that contain what appear to be two recorded versions of the speech: an original- acquired from the Wyatt/Hayes computers- and the broadcast version. The files also include the SemioTech Warriors' a.n.a.lysis of the differences between the two versions.

The discrepancies are primarily enhancements to Ms. Boyer's voice intonation, facial expressions, and body language. Viewers who watch the original version rate Ms. Boyer's performance as good, while those who watch the edited version rate her performance as excellent, describing her as extraordinarily dynamic and persuasive. The SemioTech Warriors conclude that Wyatt/Hayes has developed new software capable of fine-tuning paralinguistic cues in order to maximize the emotional response evoked in viewers. This dramatically increases the effectiveness of recorded presentations, especially when viewed through spex, and its use in the PEN broadcast is likely what caused many supporters of the calliagnosia initiative to change their votes.

Walter Lambert, president of the National Calliagnosia a.s.sociation: In my entire career, I've met only a couple people who have the kind of charisma they gave Ms. Boyer in that speech. People like that radiate a kind of reality-distortion field that lets them convince you of almost anything. You feel moved by their very presence, you're ready to open your wallet or agree to whatever they ask. It's not until later that you remember all the objections you had, but by then, often as not, it's too late. And I'm truly frightened by the prospect of corporations being able to generate that effect with software.

What this is, is another kind of supernormal stimuli, like flawless beauty but even more dangerous. We had a defense against beauty, and Wyatt/Hayes has escalated things to the next level. And protecting ourselves from this type of persuasion is going to be a h.e.l.l of a lot harder.

There is a type of tonal agnosia, or aprosodia, that makes you unable to hear voice intonation; all you hear are the words, not the delivery. There's also an agnosia that prevents you from recognizing facial expressions. Adopting the two of these would protect you from this type of manipulation, because you'd have to judge a speech purely on its content; its delivery would be invisible to you. But I can't recommend these agnosias. The result is nothing like calli. If you can't hear tone of voice or read someone's expression, your ability to interact with others is crippled. It'd be a kind of high-functioning autism. A few NCA members are are adopting both agnosias, as a form of protest, but no one expects many people will follow their example. adopting both agnosias, as a form of protest, but no one expects many people will follow their example.

So that means that once this software gets into widespread use, we're going to be facing extraordinarily persuasive pitches from all sides: commercials, press releases, evangelists. We'll hear the most stirring speeches given by a politician or general in decades. Even activists and culture jammers will use it, just to keep up with the establishment. Once the range of this software gets wide enough, even the movies will use it, too: an actor's own ability won't matter, because everyone's performance will be uncanny.