Losing Money to Be a Tycoon - Chapter 110 - Boss Pei's Publicity Method
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Chapter 110 - Boss Pei's Publicity Method

Chapter 110: Boss Pei’s Publicity Method

Translator:

Atlas Studios

Editor:

Atlas Studios

After hearing Bao Xu’s explanation, Lu Mingliang felt very emotional and heavy. He was emotional because he felt he was taking part in a great undertaking, making a game with historic importance… that would leave a mark in developing the domestic game industry!

He was feeling heavy because he was even more worried about this game’s prospects. Such a game that did not appeal to the masses and did not curry favor with gamers; could it really be successful?

Just a little carelessness could lead to a huge whammy in the games market and to Tengda’s reputation; this was really too risky an experiment!

“I never imagined that Boss Pei could have decided on such a crucial strategy while appearing jovial about it! If this game made a loss, we would get millions of blisters on our feet; our reputation would suffer tremendously!

“If it was me, I would be so worried and won’t be able to sleep well, right? However, Boss Pei is as composed as usual; he indeed is someone who is set out for great things!”

Lu Mingliang carried a sense of utmost respect as he prepared to head back to his work station to continue trialing the game.

“Right, how are you guys planning to advertise this game?” Bao Xu suddenly thought about this issue. He wasn’t worried that Game Designer wouldn’t do well; he was just curious!

This time, what novel and special way would Boss Pei use to publicize his own game?

He was really expectant!

Lu Mingliang was stunned for a while, “Errr… as for this; I haven’t asked yet. I’ll go find out now.”

…

…

Pei Qian’s office…

Lu Mingliang sneaked a glance at Boss Pei’s expression. Boss Pei did not look anxious at all! Did he no longer have any regard for life and death? Or was he brimming with confidence and had a well-thought plan?

Regardless, Lu Mingliang was very impressed!

Pei Qian was thinking.

Lu Mingliang had come to ask how Game Designer should be publicized. Originally, Pei Qian had not thought much about it; he had even thought of not doing any publicity at all. However, after thinking about it deeper, he felt that this thinking was very wrong!

He had to look at things with a seasoned view; he couldn’t view it as a foolish undertaking!

Before The Lonely Desert Road and Ghost General had been produced, Tengda was a little-known small company. If he wanted it to lose money, not doing any publicity was a very good idea.

Now, things were different!

With Ghost General and Ocean Stronghold being so widely known and popular—even if Pei Qian did not actively publicize Game Designer, players would definitely find out about it.

He could not hide this release from them!

Since that was the case…

Why not do some publicity?

He could even spend more money! However, how exactly to go about this required careful consideration. If he used ordinary publicity methods—if the game became popular, that would be bad! Hence, the best option was to spend money on publicity but not having any positive effects.

If he could get negative publicity, that would be the best.

At present, the publicity methods Pei Qian could use were just those few. Buying endorsements, commercials, finding a spokesperson…

Pei Qian definitely would not do these.

The possibi