Great Fortunes, and How They Were Made - Part 5
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Part 5

"You shall have the lease, young man. Go home, have the papers drawn, come here at eleven o'clock on Thursday, and I'll sign them. But don't put in any consideration."

The engagement was kept punctually by both parties.

"Have you got the papers?" asked the merchant. "Did you put in the consideration? Well, let it be one hundred dollars. Have you got the money about you? Well, no matter, Bruce will keep the lease till you come and pay. I've given you two thousand dollars, young man. Don't you buy any more, for I sha'n't do it again. You tell your father that I remember him, and that I have given you two thousand dollars."

Mr. Astor dearly liked a joke, and occasionally indulged in a sly bit of humor himself. On one occasion a committee called upon him to solicit a donation for some charitable object. The old man took the subscription list, and, after examining it, signed it and gave the committee a check for fifty dollars. They had expected much more, and one of them ventured to say:

"We did hope for more, Mr. Astor. Your son gave us a hundred dollars."

"Ah!" replied the old man, dryly, "William has a rich father. Mine was very poor."

CHAPTER III.

ALEXANDER T. STEWART.

In the year 1818, a European vessel anch.o.r.ed in the harbor of New York, after a long and weary voyage from the Old World. She brought many pa.s.sengers to the young metropolis, the majority of whom came with the intention of seeking fortunes in this land of promise.

Among them was a young Irishman who had left his home in his native land to seek in America the means of bettering his condition. This was ALEXANDER T. STEWART. He was the son of Scotch-Irish parents, and was born in Belfast in 1802. Being only three years old when his father died, his grandfather took charge of him, and proved a kind and judicious guardian. As he was designed for the ministry by his relative, and as his own tastes inclined him to that profession, he was given a good common school education, and placed at college, where he made favorable progress in his cla.s.s. He was particularly successful in the cla.s.sics, and is said to retain his relish for them at the present day.

During his second term his grandfather died, and he was by this event obliged to leave college. Abandoning the idea of entering the ministry, he embarked for America, determined to make a fortune in the New World.

He came sufficiently supplied with ready money to insure him against immediate want, and with letters of introduction which at once secured him an excellent social position.

After trying in vain for some time to secure employment in a business house, he obtained a position as a.s.sistant in a commercial school. This he soon resigned for a similar place in a more celebrated school. His salary here was $300, which was considered ample compensation in those days.

Not wishing to continue in this career, however, he opened a small retail dry goods store in New York, and began business on a humble scale. Here he remained until the age of twenty-one, manifesting no extraordinary business capacity, and in no way distinguished from the many small dealers around him. Upon reaching his majority he returned to Ireland, to look after the inheritance left him by his grandfather. The amount which thus came to him was nearly one thousand pounds, and the greater part of this he invested in "insertions" and "scollop tr.i.m.m.i.n.gs," which he shipped to America by the vessel in which he returned. He rented a little store, on his return, at 283 Broadway, and there displayed his stock, which met with a ready sale at a fair profit.

Without mercantile experience, and possessing little advantage, save his own Scotch-Irish energy and courage, Mr. Stewart started boldly on what proved the road to fortune. No young merchant ever worked harder than he. From fourteen to eighteen hours each day were given to his business.

He was his own book-keeper, salesman, and porter. He could not afford to employ help. Credit was hard to obtain in those days, and young merchants were not favorites with those who had such favors to bestow.

Mr. Stewart was one of the least favored, inasmuch as he was almost a total stranger to the business community in which he lived. He kept a small stock of goods on hand, which he purchased for cash chiefly at the auction sales. He was a regular attendant at these sales, and his purchases were invariably "sample lots"--that is, collections of small quant.i.ties of various articles thrown together in confusion, and sold in heaps for what they would bring. He had these purchases conveyed to his store, and after the business of the day was over, he and his wife would take these "sample lots," and by carefully a.s.sorting them, bring order out of the confusion. Every article was patiently gone over. Gloves were redressed and smoothed out, laces pressed free from the creases which careless bidders had twisted into them, and hose made to look as fresh as if they had never been handled. Each article being good in itself, was thus restored to its original excellence. The goods were then arranged in their proper places on the shelves of the store, and by being offered at a lower price than that charged by retail dealers elsewhere in the city, met with a ready sale. Even at this low price the profit was great, since they had been purchased for a mere trifle. For six years Mr. Stewart continued to conduct his business in this way, acquiring every day a larger and more profitable trade. Here he laid down those principles of business and personal integrity from which he has never departed, and which have led-him to the honorable position he now holds.

"His first rule was _honesty_ between seller and buyer. His career is a perfect exemplification of Poor Richard's maxim: 'Honesty is the best policy,' and of the poet's declaration: 'Nothing can need a lie,' His interest consorted with his inclination, his policy with his principles, and the business with the man, when he determined that the truth should be told over his counter, and that no misrepresentation of his goods should be made. He never asked, he never would suffer, a clerk to misrepresent the quality of his merchandise. Clerks who had been educated at other stores to cheat customers, and then to laugh off the transaction as 'cuteness,' or defend it as 'diamond cut diamond,' found no such slipshod morality at Stewart's little store, and learned frankness and fairness in representation at the peril of dismissal.

Their employer asked no gain from deceit in trade. On his part, too, in buying, he rarely gave a seller a second opportunity to misrepresent goods to him.

"A second innovation of the young dry goods dealer was selling at _one price_--a custom which has also lasted without interruption, and which has spread to all the great houses. He fixed his price, after careful consideration, at what he thought the goods could and would bring, and would not deviate from it for any haggling, or to suit individual cases.

Of course, he followed the fluctuations of the market, and marked his goods up or down in accordance with it; but no difference in the price was made to different people. Perhaps those who had some art in 'beating down' prices were offended, but people in general were pleased.

"The third principle he adopted was that of _cash on delivery_. It is said that his own early experience of buying on credit, and selling on credit, drove him to this rule.

"A fourth principle with him was to conduct business as business--not as sentiment. His aim was honorable profit, and he had no purpose of confusing it by extraneous considerations."

While still engaged in his first struggles in his little store, Mr.

Stewart found himself called on to make arrangements to pay a note which would soon become due. It was for a considerable sum, and he had neither the money nor the means of borrowing it. It was a time when the mercantile community of New York regarded a failure to pay a note as a crime, and when such a failure was sure to bring ruin to any new man.

Mr. Stewart knew this, and felt that he must act with greater resolution and daring than he had ever before exhibited, if he would save himself from dishonor. To meet the crisis he adopted a bold and skillful maneuver. He marked down every article in his store far below the wholesale price. This done, he had a number of handbills printed, announcing that he would sell off his entire stock of goods below cost, within a given time. He scattered these handbills broadcast through the city, and it was not long before purchasers began to flock to his store to secure the great bargains which his advertis.e.m.e.nts offered them. His terms were "cash," and he had little difficulty in selling. Purchasers found that they thus secured the best goods in the market at a lower figure than they had ever been offered before in New York, and each one was prompt to advise relatives and friends to avail themselves of the favorable opportunity. Customers were plentiful; the little Broadway store was thronged all day, and long before the expiration of the period he had fixed for the duration of his sales, Mr. Stewart found his shelves empty and his treasury full. He paid his note with a part of the money he had thus received, and with the rest laid in a fresh stock of goods. He was fortunate in his purchases at this time, for, as the market was extremely dull and ready money scarce, he, by paying cash, bought his goods at very low prices.

The energy, industry, patience, and business tact displayed by Mr.

Stewart during these first years of his commercial life brought him their sure reward, and in 1828, just six years after commencing business, he found his little store too small and humble for the large and fashionable trade which had come to him. Three new stores had just been erected on Broadway, between Chambers and Warren Streets, and he leased the smallest of these and moved into it. It was a modest building, only three stories high and but thirty feet deep, but it was a great improvement on his original place. He was enabled to fill it with a larger and more attractive stock of goods, and his business was greatly benefited by the change. He remained in this store for four years, and in 1832 removed to a two-story building located on Broadway, between Murray and Warren Streets. Soon after occupying it, he was compelled, by the growth of his business, to add twenty feet to the depth of the store and a third story to the building. A year or two later a fourth story was added, and in 1837 a fifth story, so rapidly did he prosper.

His trade was now with the wealthy and fashionable cla.s.s of the city. He had surmounted all his early difficulties, and laid the foundation of that splendid fortune which he has since won. The majority of his customers were ladies, and he now resolved upon an expedient for increasing their number. He had noticed that the ladies, in "shopping,"

were given to the habit of gossiping, and even flirting with the clerks, and he adopted the expedient of employing as his salesmen the handsomest men he could procure, a practice which has since become common. The plan was successful from the first. Women came to his store in greater numbers than before, and "Stewart's nice young men" were the talk of the town.

The great crisis of 1837 found Mr. Stewart a prosperous and rising man, and that terrible financial storm which wrecked so many of the best of the city firms did not so much as leave its mark on him. Indeed, while other men were failing all around him, he was coining money. It had always been his habit to watch the market closely, in order to profit by any sudden change in it, and his keen sagacity enabled him to see the approach of the storm long before it broke, and to prepare for it.

He at once marked down all his goods as low as possible, and began to "sell for cost," originating the system which is now so popular. The prices were very low, and the goods of the best quality. Every body complained of the hard times, and all were glad to save money by availing themselves of "Stewart's bargains." In this way he carried on a retail cash trade of five thousand dollars per day in the midst of the most terrible crisis the country has ever seen. Other merchants were reduced to every possible expedient, and were compelled to send their goods to auction to be sold for what they would bring, so great was their need of ready money. Stewart attended all these auctions regularly, and purchased the goods thus offered. These he sold rapidly by means of his "cost system," realizing an average profit of forty per cent. It is said that he purchased fifty thousand dollars worth of silks in this way, and sold the whole lot in a few days, making a profit of twenty thousand dollars on the transaction. Thus he not only pa.s.sed through the "crisis," but made a fortune in the midst of it.

From that time to the present day his march to fortune has been uninterrupted. Nearly a quarter of a century ago he purchased the property which is now the site of his wholesale store, and commenced to erect the splendid marble warehouse which he still occupies. His friends were surprised at his temerity. They told him it was too far up town, and on the wrong side of Broadway, but he quietly informed them that a few years would vindicate his wisdom, and see his store the center of the most flourishing business neighborhood of New York. His predictions have been more than realized.

He moved into his new store in 1846, and continued to expand and enlarge his business every year. Some years ago he purchased the old Ninth-Street Dutch Church and the lots adjacent to it, comprising the entire block lying between Ninth and Tenth Streets, Broadway and Fourth Avenue. When he found the retail trade going up town, and deserting its old haunts below Ca.n.a.l Street, he erected a fine iron building at the corner of Broadway and Tenth Street, to which he removed the retail department of his business, continuing his wholesale trade at his old store on Chambers Street. This new "upper store" has increased with the business. The building now covers the entire block upon which it is erected, and is the largest, most complete, and magnificent establishment of its kind in the world.

Though he took no active part in politics, he was too much interested in public affairs, by reason of his immense wealth, not to watch them closely. He was satisfied, some time before our late troubles began, that war must come, and quietly made contracts with nearly all the manufacturers for all their productions for a considerable period of time. Accordingly, when the war did come, it was found that nearly all the articles of clothing, blankets, etc., needed for the army had been monopolized by him. His profits on these transactions amounted to many millions of dollars, though it should be remarked that his dealings with the Government were characterized by an unusual degree of liberality.

The gains thus realized by him more than counterbalanced the losses he sustained by the sudden cessation of his Southern trade.

Fifty years have now pa.s.sed away since the young school-teacher landed in New York, and he stands to-day at the head of the mercantile interests of the New World. In the half-century which has elapsed since then, he has won a fortune which is variously estimated at from twenty-five to forty millions of dollars. He has gained all this wealth fairly, not by trickery and deceit, or even by a questionable honesty, but by a series of mercantile transactions the minutest of which bears the impress of his sterling integrity, and by a patience, energy, tact, and genius of which few men are possessed. Surely, then, it must be a proud thought to him that he has done all this _himself_, by his own unaided efforts, and that amid all his wonderful success there does not rest one single stain upon his good name as a man or a merchant.

It is said that Mr. Stewart regards himself as a "lucky man," rather than as one who has risen by the force of his own genius. A writer in the New York _Herald_ relates the following incident, as ill.u.s.trative of the superst.i.tion which this feeling of "luck" has given rise to with him: "When he kept his store on Broadway, between Murray and Warren Streets, there sat on the sidewalk before it, on an orange box, an old woman, whose ostensible occupation was the selling of apples. This business was, however, merely a pretense; the main object being beggary.

As years rolled on, Mr. Stewart became impressed with the idea that the old dame was his guardian angel of good luck, and this impression took so firm a hold upon his mind that when he removed to Chambers Street, he, in person, took up the old woman's box, and removed her to the front of his new establishment. In further ill.u.s.tration of Mr. Stewart's faith in the Irish traditional belief in 'lucky' and 'unlucky' persons, it may be mentioned that, after the completion of the St. Nicholas Hotel in this city, an undertaking in which he was largely interested, and when the building was just about to be opened for the reception of guests, the millionaire, standing in the drawing-room, e.j.a.c.u.l.a.t.ed, 'It is now finished; I hope its first visitors may be lucky people.'

"A gentleman present, who had heard of Mr. Stewart's care for the aged apple vendor, remarked, 'I presume, sir, you do not in reality care about lucky or unlucky persons;' to which he immediately replied, 'Indeed, I do. There are persons who are unlucky. I sometimes open a case of goods, and sell the first from it to some person who is unlucky, and lose on it to the end. I frequently see persons to whom I would not sell if I could avoid it.'"

The first incident, if true, doubtless ill.u.s.trates the quiet kindness with which Mr. Stewart watches over the poor that he takes under his care--and they are many. He has won his success too fairly to be a believer in mere _luck_. There is no such thing as chance in this world.

Men are the architects of their own fortunes.

One of the princ.i.p.al reasons of his success is the rigid system with which he conducts his business. He has a place for every thing, and a time for every duty, and requires the same regularity from his subordinates. His salesmen and managers are thoroughly versed in their duties, and the more important of them are selected with great care.

Every thing works smoothly under the master's eye, and there is a penalty for each and every delinquency, which is rigidly exacted.

Mr. Stewart is one of the hardest workers in his establishment. His partners relieve him of the details, but the general management of his immense business he trusts to no other hands. His eye is on every thing.

He is familiar with every detail, though he does not take upon himself its direction. He goes to his business between nine and ten in the morning, stopping first at his upper store. He makes a brief but thorough inspection here, and learns the general progress of the day, and then repairs to his lower or wholesale store, where he remains during business hours, and returns home between five and six in the afternoon, stopping again at the upper store. He works hard, and is never absent from his post unless detained by sickness.

His time is valuable, and he is not willing to waste it.

Many persons endeavor to see him merely to gratify their impertinent curiosity, and others wish to intrude upon him for purposes which would simply consume his time. To protect himself, he has been compelled to resort to the following expedient: A gentleman is kept on guard near the main door of the store, whose duty is to inquire the business of visitors. If the visitor wishes to see Mr. Stewart, the "sentinel"

informs him that he must first state his business to him. If the visitor urges that it is private, he is told that Mr. Stewart has no private business. If his errand meets the approval of the gentleman on guard, he is allowed to go up stairs, where he is met by the confidential agent of the great merchant, to whom he must repeat the object of his visit. If this gentleman is satisfied, or can not get rid of the visitor, he enters the private office of his employer and lays the case before him.

If the business of the visitor is urgent he is admitted, otherwise, he is refused an interview. If admitted, the conference is brief and to the point. There is no time lost. Matters are dispatched with a method and prompt.i.tude which astonish strangers. If the visitor attempts to draw the merchant into a friendly conversation, or indulges in useless complimentary phrases, after the matter on which he came is settled, Mr.

Stewart's manner instantly becomes cold and repelling, and troublesome persons are sometimes given a hint which hastens their departure. This is his working time, and it is precious to him. He can not afford to waste it upon idlers. In social life he is said to be exceedingly affable.

The greater portion of Mr. Stewart's immense fortune is invested in real estate. Besides his two stores on Broadway, he owns the Metropolitan Hotel and the New York Theater, also on Broadway; nearly all of Bleecker Street from Broadway to Depauw Row, several churches, a number of buildings, and many valuable lots. He resides at the north-east corner of the Fifth Avenue and Thirty-fourth Street. Immediately opposite he is building one of the finest residences in the world, and the most superb in America. He owns more real estate than any man in America except William B. Astor, and is the most successful merchant in the world.

Mr. Stewart is said to be extremely liberal in his donations to objects which meet with his sympathy. The majority of these donations are quietly made, as he has a repugnance to public charities. He gave liberally to the cause of the Union during the war. During that struggle he sent a cargo of provisions to Ireland, where much distress existed, and then invited as many emigrants as the vessel would carry to take pa.s.sage to America in her, free of charge. One hundred and thirty-nine persons availed themselves of his offer, and upon reaching America were all provided with good situations by him. At present he is engaged in erecting on the Fourth Avenue a large building, in which homes will be provided for poor working females, at a small expense to them. It is said that this n.o.ble project will require an outlay of several millions of dollars. His friends--and he has many--speak of him as exceedingly kind and liberal, and seem much attached to him.

As I have said before, Mr. Stewart has not cared for political distinction, but has rather shunned it. He was a member of the Union Defense Committee during the war, and in 1866 was one of the signers of the Saratoga address, calling on the people of the country to sustain the policy of President Johnson. His warm friendship for General Grant caused him to be one of the earliest advocates of the election of the latter to the Presidency. He was a candidate for Presidential Elector on the Republican ticket for the State of New York, but was defeated, with his a.s.sociates, by the Democracy.

His intimate relations with General Grant, together with his vast financial experience, induced many persons to believe that he would be offered a place in the Cabinet of the new President. These expectations were realized by his nomination to the post of Secretary of the Treasury, on the 5th of March, 1869, and his immediate and unanimous confirmation by the Senate. He was about to enter upon his new duties, when it was discovered that there existed an old and almost forgotten law forbidding any merchant from becoming the head of the Treasury Department. As soon as this discovery was made, Mr. Stewart expressed his desire to withdraw from the position, and thus relieve the President of all embarra.s.sment upon the subject, but the latter, wishing, if possible, to retain him in the Cabinet, urged him to delay his action, with the hope that the difficulty might be obviated. Willing to oblige his friend, and anxious to serve the country, Mr. Stewart consented to do this, but finding that certain persons were seeking to make his nomination a source of trouble to the Administration, offered either to resign the place or to relinquish his entire interest in his business during the period of his Secretaryship, and to donate his immense profits for that time to the poor of the city of New York. This sacrifice, he hoped, would render him eligible; but the President was unwilling to accept the princely offer--the n.o.blest ever made by any man--and Mr. Stewart finally withdrew from the contest.

There can be no doubt that he would have been the best Secretary that could have been placed at the head of the Treasury. His great financial experience and his unquestioned ability were better qualifications than those possessed by any politician in the land. Perhaps the best proof of the satisfaction which his appointment produced in the minds of the thinking men of the country is the manner in which the news affected the money market. Gold fell as soon as the announcement was made.

Few strangers ever come to New York and depart without visiting Stewart's famous store at the corner of Tenth Street and Broadway. The lower, or wholesale store, is far more important to its owner; but it conducts its operations exclusively with dealers, and in such a quiet and systematic way that it seems to attract but little attention among the ma.s.ses. It is the upper or retail store that is the wonder of the great city in which it is located.